Privacy Policy

Effective Date: 5/30/26
Last Updated: 5/30/26

Introduction

Fresh Air Heating, Cooling & Indoor Air Quality ("Fresh Air," "we," "us," or "our") respects your privacy. This Privacy Policy describes the information we collect when you visit freshairva.com (the "Site"), contact us, or request our heating, cooling, indoor air quality, plumbing, or electrical services, and how we use, share, and protect that information.

By using our Site or contacting us, you agree to the practices described in this policy.

Information We Collect

We collect information in two ways: information you give us directly, and information collected automatically when you use our Site.

Information You Provide Directly

Contact form submissions. When you submit our contact form, we collect the information you provide, which typically includes your name, phone number, service address, and a description of the service you need.

Phone calls and text messages. When you call or text us at 804-730-1999, we may record the information you share during the call (such as your name, address, and the issue you are calling about) for the purposes of providing service. Text messages we send, including appointment confirmations and technician arrival notifications, are sent through a third-party messaging system.

Service records. When we perform work for you, we collect information about the property, the work performed, payment details, and other records required to deliver and document the service.

• We may send you appointment reminders, service updates, account notifications, and promotional offers, depending on your preferences and consent.
• Message frequency may vary.
• We do not sell or share your mobile information with third parties, including affiliates, for their own marketing purposes.
• You can opt out of SMS messages at any time by replying STOP, and no further messages will be sent.
• For help, reply HELP or contact us directly.

Information Collected Automatically

When you visit our Site, certain information is collected automatically through cookies, web beacons, and similar technologies:

Usage data. Pages you visit, time spent on pages, how you arrived at the Site, the device and browser you use, and your approximate location based on IP address.

Cookies. Small data files stored on your device to support Site functionality and analytics. You can disable cookies in your browser, though some Site features may not work as intended.

Google Analytics and Google Ads. We use Google Analytics to understand how visitors interact with our Site, and we may use Google Ads conversion tracking to measure the performance of our online advertising. Google's data practices are described at https://policies.google.com/privacy. You can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout and manage your Google ad preferences at https://adssettings.google.com.

How We Use Your Information

We use the information we collect to:

Respond to your inquiries and schedule service appointments.

Provide, perform, and document the heating, cooling, indoor air quality, plumbing, and electrical services you request.

Send appointment confirmations, technician arrival notifications, and follow-up communications by phone or text message.

Process payments for services rendered.

Send occasional service reminders, seasonal maintenance notices, and promotional offers, where permitted by law.

Improve our Site, services, and customer experience.

Comply with legal obligations, including tax records, licensing requirements, and lawful requests from regulators.

How We Share Your Information

We do not sell your personal information. We share information only with the third-party service providers that help us operate our business, and only as needed to do so. These include:

ServiceTitan. Our customer relationship management and scheduling platform. ServiceTitan stores customer records, schedules appointments, dispatches technicians, manages invoicing, and supports our customer communications. ServiceTitan's privacy policy is available at https://www.servicetitan.com/privacy-policy.

Make (formerly Integromat). A workflow automation platform we use to connect our systems and move data between them. Make's privacy policy is available at https://www.make.com/en/privacy-notice.

Google Workspace and Google Sheets. Used internally to store and organize business records, including customer contact information and service history.

Google Analytics and Google Ads. Used to measure Site performance and run digital advertising as described above.

Payment processors. Used to securely process credit and debit card payments. Payment card details are handled by the processor under their own privacy and security standards and are not stored by Fresh Air directly.

Legal and regulatory authorities. When required by law, subpoena, court order, or to enforce our rights, comply with licensing obligations, or protect the safety of our staff and customers.

Successors in interest. If Fresh Air is sold, merged, or reorganized, customer records may be transferred as part of that transaction.

We do not share, rent, or sell your personal information to unrelated third parties for their own marketing purposes.

Cookies and Tracking Technologies

Our Site uses cookies and similar technologies for analytics, advertising, and Site functionality. You can control cookies through your browser settings. Disabling cookies may affect Site performance. Some tracking services, including Google Analytics and Google Ads, may set cookies that allow tracking of your activity across sites.

Text Messages and Calls

If you provide your phone number, you consent to receive calls and text messages from Fresh Air related to your service request, appointment confirmations, technician arrival, and follow-up. Standard message and data rates may apply. You can opt out of non-emergency text messages at any time by replying STOP to any message. Opting out of service-related messages may affect our ability to communicate with you about your scheduled work.

Data Retention

We keep your information for as long as needed to provide service, maintain our business and accounting records, and comply with legal and licensing obligations. After that, records are securely deleted or de-identified.

Your Privacy Rights

Depending on where you live, you may have rights under state privacy laws regarding the personal information we hold about you, including the right to:

Know what personal information we have collected about you.

Access or request a copy of that information.

Correct inaccurate information.

Delete personal information, subject to certain exceptions (such as information we are required to retain for tax, licensing, or warranty purposes).

Opt out of certain uses of your information, including targeted advertising.

Residents of Virginia (VCDPA), California (CCPA/CPRA), Maryland (Maryland Online Data Privacy Act), and other states with applicable privacy laws may exercise these rights by contacting us at the phone number below. We will not discriminate against you for exercising your privacy rights.

Security

We use commercially reasonable safeguards to protect the personal information we collect. No method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Children's Privacy

Our Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can delete it.

Third-Party Links

Our Site may link to websites we do not control. We are not responsible for the privacy practices of those sites. We recommend reviewing each site's privacy policy before providing any information.

Changes to This Policy

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this policy will reflect the most recent revision. Continued use of our Site or services after a change means you accept the revised policy.

Contact Us

If you have questions about this Privacy Policy or want to exercise your privacy rights, contact us:

Fresh Air Heating, Cooling & Indoor Air Quality
Phone: 804-730-1999
Email: office@freshairva.com

When contacting us about a privacy request, please be prepared to provide reasonable verification of your identity before we process the request.